Business Strategy
Together we build a realistic strategic plan with clear goals, financial planning, and a budget aligned to your cash flow.
- Strategic plan
- Financial planning
- Budget & cash flow
Business Strategy & Consulting
Business Strategy Advisor. 20+ years helping companies grow with financial clarity, efficient processes, and strategic vision.

I work with SMBs and organizations across Latin America that want to grow in an organized, sustainable, and profitable way.
Together we build a realistic strategic plan with clear goals, financial planning, and a budget aligned to your cash flow.
We establish guidelines, procedures, and systems that bring order to operations and free up time to focus on what truly matters.
We identify relevant KPIs for your industry, track market trends, and continuously optimize your processes for lasting results.

About
I'm Andrea Arroyo Matamoros, a business strategy advisor with more than 20 years of experience working with multinationals and the public sector across Costa Rica and Central America. I've led financial transformation processes at companies such as Reckitt, Telefónica, SINAES, and Nestlé — reducing costs, streamlining processes, and delivering measurable outcomes. My approach combines technical rigor with practical vision: for me, strategy only counts if it can be executed.
Learn about my backgroundI work directly with managers, business owners, and finance teams who need concrete results.
I assess your company's current state, identify gaps in financial management, and design a structure that lets you make decisions based on real data — not guesswork.
I document, map, and optimize your key operational processes. The goal: reduce lead times, eliminate duplications, and free up capacity for value-generating activities.
I implement digital tools and control systems that automate routine tasks and give you real-time visibility into your business's financial performance.
Next step
If you're looking for strategic clarity, more efficient processes, or a financial plan that actually works in practice, I'm available for a no-commitment conversation.
Get in Touch